The core team is mature and experienced, with a deep feeling for the culture.

The team is led by Dean Ricketts, who founded The Watch-Men Agency in 1989. Dean will work with you to assess your needs, and put together a team to suit. All members of your core team will be knowledgeable and experienced. Dean will lead the team and continue to be a key point of contact.

Dean Ricketts – Founder and Managing Director

Dean founded The Watch-Men Agency in 1989. His background was in fashion, music and image management. Dean has now broadened the Agency’s base and built a strong reputation as a leader in urban culture. He has himself executed campaigns at both local and global levels for a wide variety of clients. Dean has also worked for the BBC, written for The Times and The Face, consulted for the Arts Council and participated in TV productions like the Windrush Gala. He is also on the board of LEAP – Local Employment Access Projects.